![]() Bots/AI could help maintain them #ONA17Īudience Engagement is crushing this audience engagement session. He says new metrics are needed to help evaluate relationships overtime rather than basic engagement. Good solution to automating analytics-based promotion from Machine recommended, but human approved. Standard metrics can be hard to dig into, particularly those for audience, since many analysts don't have the technical knowledge #ona17 "Journalists hate dashboards and we keep giving them more dashboards." #ONA17ĭoes your newsroom have a "big board" of analytics up on a screen? #ONA17MW #ONA17 #ona17product #ona17īiggest technical challenge in newsroom analytics: getting complicated metrics into actionable insights, according to #ONA17 Celeste Côté October 6, Product managers must deliver the success metrics that they promise their team. ![]() Prove with metrics what you should be doingĪ: Explain how the initiative would build on past successes. #ONA17 #GSD #realtalk: If there is no audience or money for your idea, STOP. Show the metrics around how things could work. Newsrooms need to start paying more attention to these metrics and build growth strategies around them #ONA17 Įxperimentation can show proof of concept. Metrics can’t tell publishers what they want to know – whether audiences value their alerts says #ona17 #ona17push /h5PCXhmxj7 YES – you can measure one type of success in push (tap-through), but you can't measure failure, which is just as important #ONA17push The metrics for alerts are "dreadful" and don't tell publishers whether the audience values the alerts #ONA17 #ONA17push /sjXEA550OJ On qualitative FB Live metrics: What kinds of questions are we getting? How many? Quality of questions? #ONA17 #ONA17 #ona17fblive #spreadsheetporn /acwJuMHzWE ![]() Key metrics for podcast: how often are pl sticking w/ the episode(s) downloads, “eh” according to #ONA17 Azi October 5, 2017 Success metrics from Sheer audience numbers. ![]()
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |